In early 2007 Google re-launched their personalized search program; that combined with other moves at the Big G last year have led many folks in the SEO community to believe there is much to be understood and acted upon in this area as we move into 2008. Late last year I wrote a 4 part series on this subject on my Blog that covers WHY it is important as well as HOW it works and WHAT the Search marketers and SEO enthusiast should do to compensate for eventualities.

I put them together with some minor edits in this Free PDF document, and there is a link at the end of the Guide to a TON of resources and further reading on all things Personalized Search. This is completely FREE and you can give away as many copies as you want.... let's get the word out shal we?

As part of this years release of this year's edition of the SEO Handbook, I am passing along this FREE Guide to Google's Personalized Search.  It is an area I am passionate about discussing and believe this PDF ( FREE Download) is well worth the meager moments of time it will take for you to digest.

Best wishes... enjoy!!